Felix Partners supports a broad range of partnership opportunities depending on the brand, sector, and growth goals.

This can include affiliate partnerships, publisher relationships, creator partnerships, influencer opportunities, brand collaborations, and other commercially relevant introductions.

No. Felix Partners is not a full affiliate programme management service.

The business is focused on curated introductions, partnership strategy, and bespoke partnership support. If ongoing programme management or campaign execution is needed, that would need to be discussed separately.

No. Felix Partners provides introductions, not guaranteed outcomes.

Commercial results depend on factors such as timing, offer strength, partner fit, follow-up, and how both sides choose to progress the opportunity. Where helpful I can provide light-touch support to help conversations move forward, but no specific outcome can be guaranteed.

Felix Partners works best with growth-focused brands that already understand the value of partnerships.

That often includes e-commerce brands, SaaS businesses, subscription companies, funded startups, and businesses where one strong partnership could be worth significantly more than the monthly retainer.

Felix Partners may not be the right fit for businesses looking for guaranteed deals, full affiliate management, heavy admin support, or large-scale outreach volume.

The service is designed to be selective, thoughtful, and commercially relevant rather than broad and process-heavy.

Depending on the brief, support may include onboarding, partner targeting, curated introductions, light-touch partnership strategy, creator support, and bespoke commercial partnership input.

Every brief is shaped around fit, opportunity, and what is most commercially useful for the brand.

A curated introduction is a warm introduction made on the basis of genuine relevance and commercial fit.

Rather than sending over lists of cold contacts, I focus on identifying the right potential partners and opening conversations where there is a realistic reason for both sides to engage.

Affiliate partnerships are a core area of experience, but Felix Partners is not limited to traditional affiliate marketing.

The business also supports broader partnership opportunities, including publishers, creators, commercial collaborators, and bespoke partnership needs where there is a strong strategic fit.

Partnership strategy is focused guidance on where to prioritise, which types of partners to target, and how to approach opportunities in a more commercially effective way.

It is designed to help brands make better decisions around partnerships without needing a full consultancy or execution-heavy model.

Bespoke partnership support is flexible, tailored work built around a brand’s specific needs.

That might include a mix of introductions, strategy, creator support, commercial input, or more tailored partnership help that sits outside the core service categories.

Yes. Felix Partners can support brands with creator and influencer partnership opportunities where there is clear alignment with the audience, brand, and commercial goals.

The approach stays selective and relationship-led rather than volume-driven.

Introductions are based on relevance, commercial fit, brand alignment, audience overlap, and realistic opportunity.

The aim is always to make introductions that are worth having, rather than chasing numbers.

A good fit is usually a business with a clear offer, genuine growth ambition, and an understanding that strong partnerships are built on fit, timing, and follow-through.

If you are not sure, the best approach is simply to get in touch with some context on your business and goals.

Felix Partners is primarily designed around retained support, but some bespoke partnership briefs may be discussed separately depending on scope and fit.

Pricing depends on the service and scope required.

Core retained support is designed around curated introductions and partnership support, with more tailored pricing available for bespoke work. For current availability and pricing, get in touch.

The best place to start is by getting in touch with a short overview of your business, your growth goals, and the type of partners or opportunities you are looking for.

From there, Felix Partners can assess whether there is a strong fit and what kind of support makes the most sense.