Affiliate Marketing Consultancy for Brands Ready to Scale

Growing an affiliate programme takes more than joining a network and hoping the right partners appear. Most brands face the same challenge: too much noise, too many poor-fit affiliates, and not enough partnerships that actually drive revenue.

Felix Partners delivers curated affiliate partnerships designed to scale. The focus is on connecting brands with relevant, high-quality partners and turning affiliate into a consistent, performance-driven acquisition channel.

Who This Is For

This consultancy is designed for brands that want a more strategic approach to affiliate growth:

  • Ecommerce and DTC brands looking to scale customer acquisition

  • Subscription businesses building or strengthening their affiliate programme

  • Brands looking to diversify beyond paid social and paid search

  • Businesses prioritising quality partnerships over low-value volume

What’s Included

Felix Partners is built on one core principle: better-fit partnerships deliver stronger results.

Support includes:

  • Curated affiliate partner recruitment

  • Strategic introductions to relevant partners

  • Outreach and relationship development

  • Partnership growth support and programme direction

  • A focused, hands-on alternative to traditional affiliate agencies

How It Works

A simple, structured approach designed to deliver results without unnecessary complexity:

  1. Discovery – Understanding the brand, goals, and ideal partner profile

  2. Partner Identification – Sourcing high-quality, relevant affiliate partners

  3. Introductions – Direct, curated introductions to decision-makers

  4. Growth Support – Ongoing guidance to help partnerships scale

Why Felix Partners

  • Most affiliate programmes fail to scale because they rely on volume instead of relevance.

    Felix Partners takes a different approach — prioritising:

    • Quality over quantity

    • Direct relationships over passive listings

    • Commercial outcomes over vanity metrics

    The result is a stronger, more reliable affiliate channel built on partnerships that actually convert.

Build an affiliate programme that actually drives revenue.

Get in touch to explore potential partnerships.

Looking to scale your affiliate programme?